Raw London nominated for Social Purpose Agency of the Year

We have been nominated for Social Purpose Agency of the Year at The Drum Social Purpose Awards 2021!

These awards celebrate the people and brands making a positive contribution through responsible marketing. The nomination follows a string of award wins since our successful B Corporation certification in 2020.

Since then, we’ve supported more purpose-led organisations than ever to tackle a huge number of humanitarian causes. As a result, we have:

  • Raised emergency COVID-19 funds with British Red Cross;
  • Petitioned for a change in the law with Tommy’s;
  • Made work experience more accessible to young people with Jolt;
  • Combatted career inequality with RCGP;
  • Changed perceptions of women who live through armed conflict with ICRC;
  • Tackled air pollution with Clean Air Fund;
  • Launched a new symbol for rescue with Battersea;
  • Fought for better mental health with Mind;
  • Brought global leaders together for climate action at Climate Week NYC;
  • Educated international governments on pandemic preparedness with the Wellcome Trust;
  • Saved the whales with Whale and Dolphin Conservation;
  • Broke records with Health Education England;
  • Promoted sustainability in business with L’OCCITANE.

Special thank you to all of our clients for trusting us with your amazing and inspiring work. Watch a short showreel of our 2020/21 projects below.

About Raw London

We’re all about campaigns that inspire change for good. That means we work with brands, charities and global NGOs that want to make a positive impact. 

This has always been our commitment. However we are especially proud of the impact of our work this year. Collectively we have raised more awareness, support and funds for social causes than ever before, despite a difficult and challenging year for everyone.


This year alone, we’ve won a series of purpose-led awards, including the coveted Golden Chip award in the ‘Best Ad from the Future’ category for our sustainability idea for LEGO at The Drum Chip Shop Awards 2021. We were also shortlisted for Best Fundraising Campaign at The Purpose Awards EMEA, and received 7 awards at EVCOM Clarion and Film Awards, including Diversity and Inclusion, Brand Communication, Social Welfare, and Health and Wellbeing. 

Giving back

There are lots of ways we give back. For example, check out our award-winning CSR initiative, which offers £20,000 worth of content strategy and production to a small charity partner each year. Or, read about our commitment to the Government Kickstart Scheme, joining a collective of organisations dedicated to the future of London’s creative workforce, committed to fair pay and inclusive working cultures.

A glimpse behind the scenes of some our projects this year!

Our team

Our close knit, fully in-house team is perfectly set up to work with clients through every stage of the creative process, with a focus on long-term thinking and impact. Many of our team members come from the social good or charity space, which is where we specialise in creative campaigns across brand, fundraising and comms. A huge thanks to each and everyone of you!

  • Ryan Wilkins, Founder & CEO
  • Rob Jelly, Account Director
  • Hannah Akitt, Senior Account Manager
  • Fiona Koch, Account Planner & Director
  • Charlotte Harris, Marketing Director
  • Don Mike, Head of Strategy
  • Shaneen Olmos, Social Media Manager
  • Ed Hardy, Executive Creative Director
  • Amber Parsons, Creative Director 
  • Tom Fuller, Art Director
  • Matt Cooper, Senior Creative
  • Juliette Alexandra, Junior Creative
  • Joanna Zdunik, Junior Artworker
  • Louise O’Reilly, Project Manager
  • Lee Jones, DOP & Senior Editor
  • Lexi Kiddo, Creative Producer
  • James Page, Creative Producer
  • Blessing Alade, Associate Producer

About The Drum Social Purpose Awards

The Drum Social Purpose Awards believes that marketing can change the world. You can see all nominations here, including Social Purpose Agency of the Year.

Judges look for clear strategic thinking, creativity, innovation and tangible results and outcomes. So, the panel is made up of cross-sector marketing, comms and brand leaders, including:

  • Kerry Thorpe, Head of Communications at Ben & Jerry’s.
  • Georgia Bradbury, Global Head of Marketing at World Animal Protection.
  • Adrian Walcott, Director at Brand with Values.

Results will be announced at a virtual awards ceremony on 25 November. Wish us luck!

More News

See all
See all