Effective storytelling is an important part of any charity’s communications – and doing so through video content is hard to beat when done well. Video allows you to bring audiences closer to your cause, your work and your beneficiaries in a way that other media can’t. It promotes empathy, understanding and long-term support that helps you to raise awareness and strengthen relationships with existing supporters.
But what makes for great creative storytelling when using video?
At this seminar-style event, speakers from UK charities will share examples and results from their own campaigns. Through a series of 15 minute lightning talks, we’ll explore how these organisations have used video to tell their own charity’s stories, alongside advice on what they think makes for good storytelling and how to get the most out of your video campaigns.
Who is it for?
This really is a great opportunity to meet and learn from your peers, and especially valuable for content, marketing and social media practitioners from both large and small charities.
We want as many charities as possible to benefit, so can only offer 3 places per organisation. Please email charlotte@raw.london in touch if you’d like to reserve more.
More about Raw London’s charity events
We facilitate these free events every quarter for those working within the charity sector. They are designed to help charities network, keep up with trends and make the best possible use of their content. Previous speakers include WaterAid, Age UK, War Child, RNIB, Marie Curie, Cancer Research UK, British Heart Foundation, Google & YouTube Spaces UK and Parkinson’s UK.
Share your thoughts – become a speaker!
We’re always on the hunt for speakers! If you’d like to share your experience working with content in the charity sector, or if you have any questions, please contact Fiona at ryan@raw.london.
