According to our recent survey, the number of charities producing ‘brave’ content has increased by a huge 10% compared to last year. This leap in confidence and increased willingness to take risks is often down to the need to stand out in an ever-crowded space.
So what are some of the most unusual, unexpected or innovative content campaigns that have earned cut-through for charities this year?
Join us on Thursday 13 June as we invite speakers to tell us about the content campaigns that have caused the biggest stir for their charities. Discussing both the external and internal impact, speakers will divulge what led the strategic approach, how the creative came about and how they measured results.
This is a great opportunity to get inspired by your peers, and especially valuable for senior content, marketing and social media managers working in the third sector.
Please note that, due to capacity, this event is exclusive to charities only and we offer up to 3 spaces per organisation. Please get in touch with yasmina@raw.london if you’d like more and we’ll try our best to accommodate.
Relay is the name of our series of events run exclusively for senior marketers, social media managers and content producers in the third sector. The aim is to help charities get the best possible results from their content by encouraging peers to pass on their experiences and insight.
Over the past 2 years we’ve been joined by some incredible speakers from organisations such as RNLI, Cancer Research UK, WaterAid, NSPCC and British Heart Foundation, as well as special guests from Channel 4, YouTube Spaces and Google.
Each speaker has just 15 minutes to present a lightning talk around a specific theme – from storytelling to content strategy to campaigns. Taking place in a cinema screening room, it’s a great opportunity to see charity content on the big screen. You also get the chance to learn about the ideas, processes and results behind the content, and ask your burning content-related questions to the creators themselves.
We’re proud to have received consistently positive feedback with 100% of attendees saying they would recommend the event to their colleagues. This has truly been a community event so thank you to everyone for being involved. You can learn more about Relay here.
Spaces tend to fill up quickly so sign up on our mailing list to be among the first to hear when tickets are available.
For this reason, we offer up to 3 spaces per organisation – but please email marketing@raw.london if you would like more and we’ll do our best to accommodate.
If you’d like to share your experience working with content in the charity sector, or if you would like to sponsor an event, please contact hello@raw.london.
