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Insight

RAW's hot video picks of the week

This week, we’ve gone a bit, well, strange. From cowboys to pet stuffers, there really is something for everyone… maybe.

Watch our favourite videos this week below. Let us know what you think @rawprouk.

Air New Zealand – Safety in Hollywood #AirNZSafetyVideo

Chosen by Tom; “I chose this video because safety is a topic that is very close to my heart… Also, this shows that even heavily regulated content, such as an aeroplane safety film, can and should still reflect your brand for a truly integrated customer experience”.

Simon Tibbs – GTA Vice City: Pet Stuffers

Chosen by Machol; “I love this short animated video – it’s funny, creepy but also kind of sweet. Really well made.”

PODENCO – BULLETPROOF THOUGHTS #3. Rodney Mullen

Chosen by Machol; “I chose to show this video because it’s a brilliant use of mixed media. I liked the image making, the way they took us through the story and the jumps inside the video.”

Salvatore Murgia – OTTO

Chosen by James; “Just a really amazing video – compelling, intriguing and deep. It was created with the intention to talk in a metaphorical and abstract way about the natural circle of events, which often switches the rules of the characters involved”.