Out of more than 5,000 submissions from 24 countries, we have been named a Finalist and Gold winner in the 2017 Summit Creative Awards (SCA) competition. The SCA recognizes and celebrates the creative achievements of small and medium sized advertising agencies worldwide, with agencies from 24 countries participating this year.
Control for Northumberland Domestic Abuse Services earned Gold in the Not-for-profit Video category. This campaign aims to change the way people see and understand emotional abuse, encouraging young people to rethink their own situation or that of those around them.
The Somme for The Royal British Legion was a Finalist in the Video $5,000 – $25,000 category. This campaign challenges modern perceptions of a war that happened over a century ago.
Entries in 13 major categories are judged against a stringent set of standards. During its blind judging (entering company names withheld) the Board of Judges search for and identify innovative and creative concepts, strong executions and user experience, and the ability to communicate and persuade. Winners were selected in a wide-range of categories from print and broadcast to, online advertising and social media.
“Winning a Summit Creative Award is a significant accomplishment in ones career. With vetted judges, tough judging criteria, two-phase blind judging processes, and strict bylaws limiting winners, only deserving entries receive recognition.” Said Jocelyn Luciano, Executive Director for the Summit International Awards (SIA). “The creative work this year was outstanding. Watching the judges debate the details of individual entries in the run-off for the tops spots was inspiring.”
The SIA organization was founded in 1994. Annually it conducts the Summit Creative Award, the Summit Marketing Effectiveness Award and the Summit Emerging Media Award. Additional information about the Summit International Awards organization, its competitions and winning firms can be found on the SIA web site at www.summitawards.com.