Challenging the way people think about beauty

What we achieved

  • Production

    Film Production, Direction, Social Content

Illamasqua is a cruelty free and vegan makeup brand disrupting today’s beauty industry. They have one clear mission: to inspire you to take pride in everything you are and all you aspire to become. 

To launch their new professional makeup service, Express Yourself, we created a series of social videos that brought the experience to Instagram audiences.


The candid, behind-the-scenes style videos launched the service to their loyal fans on Instagram, and helped to reach new audiences. They bring the brand, service and products to life with bold shots, vintage glass and accelerated shutter flashes.