Planning and Strategy: Building strong foundations in charity campaigns

  • Date

    Thursday 20 October 2022

  • Time

    4pm - 7pm

  • Location

    Gallery on 5 (Fora Space), 9 Dallington Street, London, EC1V 0LN

Planning and strategy is a fundamental part of every charity campaign, impacting everything across audience insight, storytelling, media strategy and more. But it’s also becoming increasingly challenging, as marketers are tasked with aligning more channels, teams and objectives than ever before. 

So how are charities boosting their plans and strengthening their strategies? And what will 2023 hold?

Join us on Thursday 20 October 2022, where we’ve invited speakers from UK charities to reflect on their best planned campaigns this year. We’ll also take a look ahead to 2023 with media agency, JAA Media, who’ll share valuable insights and advice for planning your upcoming campaigns.

In a series of quick-fire presentations, we’ll explore:

  • Storytelling in a multichannel world
  • Integration across teams
  • Proactive vs reactive planning
  • Planning pitfalls 
  • Getting the most from your agencies 
  • Challenges to look out for in 2023 (including the cost of living crisis)

How to join

Relay is now hybrid. Register to attend in-person here on Eventbrite, or join online via Zoom here.

*Please note spaces are limited to marketing, brand and comms professionals within charities only. For information on our agency sponsorship opportunities, please contact Charlotte at charlotte@raw.london.

About Relay by Raw London

Our Relay events are the meeting place of the third sector, bringing together expert speakers, brilliant panellists, and insightful case studies in one unique package. Come ready to learn, meet new connections, and see best-in-class examples of creative campaigns from across the sector.

Watch the video below or check out past and future events here.

What are you waiting for? Get involved!

Our brilliant speakers make these knowledge-share events possible! So, if you’re up for the challenge, email Charlotte at charlotte@raw.london. Don’t forget to join our dedicated LinkedIn group too!

*Please note spaces are limited to marketing, brand and comms professionals within charities and brands only. For information on our agency sponsorship opportunities, please contact Charlotte at charlotte@raw.london.

Register to attend now

  • Date

    Thursday 20 October 2022

  • Time

    4pm - 7pm

  • Location

    Gallery on 5 (Fora Space), 9 Dallington Street, London, EC1V 0LN

Join us on Thursday 20 October 2022, where we’ve invited speakers from UK charities to reflect on their best planned campaigns this year. We’ll also take a look ahead to 2023 with media agency, JAA Media, who’ll share valuable insights and advice for planning your upcoming campaigns.

Register to attend now

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