Centralway Numbrs is a challenger fin-tech brand based in Switzerland. Their innovative banking app helps global, high-earning customers with personal financial planning, including aggregating account and credit card information and facilitating mobile banking.
We partnered with their marketing team to raise brand awareness and increase product adoption in a competitive marketplace. A series of live action TV adverts highlight key product features – including simplicity, visibility and control of personal finances. The style is high-end, light and positive, portraying an aspirational vision of a modern city lifestyle.